Digital Marketing

Best Example of a QR Code

Restaurant guidebook links to online content for fresh reviews. Bringing the online and offline worlds together is a rich source of opportunity for publishers, combining the tangible benefits and convenience of physical ownership with the opportunity to deliver up-to-the-minute content. Bringing this concept to the restaurant guide, Italian 2Spaghi.it has launched the SpagoGuida 2011, a physical directory of restaurants that links to online reviews. The guide is available from the company’s website for EUR 15.90, and offers listings of over 1,000...

7 Jan

Digital Marketing Planing Process

It is important to recognise that planning for digital marketing does not mean starting from scratch. Any digital communication must be consistent with the overall marketing goals and current marketing efforts of your business. The main components of an digital marketing plan will typically include the following stages: 1. Identify your target audience If you identify multiple targets, rank them in order of importance so that you can allocate resources accordingly. Profile each target group and understand their requirements and...

15 Nov

QR Code Marketing and Campaign Implementation Videos

Lately we have been focusing on two areas, location-based marketing and QR Code implementation

10 Nov

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Best Example of a QR Code

Digital Marketing Planing Process

QR Code Marketing and Campaign Implementation Videos

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